Privacy Policy
Effective Date: July 1,2025
At Infinity Appraisal Group, LLC (“we,” “our,” or “us”), your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect the personal information of visitors to our website, www.infinityappraisalgroup.com (the “Site”).
By using our Site, you consent to the practices described in this Privacy Policy.
Information We Collect
We may collect the following types of information:
- Personal Information: When you fill out a contact form or request a service, we may collect your name, email address, phone number, and other relevant details.
- Usage Data: We collect information about how you interact with our Site, such as IP address, browser type, referring/exit pages, and date/time stamps.
Use of Cookies and Tracking Technologies
We use cookies and similar tracking technologies to improve your browsing experience and analyze website traffic.
- Cookies are small files stored on your device that help us understand how you use our website.
- You can choose to disable cookies through your browser settings, but some features of the Site may not function properly as a result.
Third-Party Analytics Tools
We use the following third-party tools to collect and analyze information about how users interact with our Site:
Google Analytics
We use Google Analytics to collect data such as pages visited, time spent on site, and user demographics. Google may use the data collected to contextualize and personalize ads on its own advertising network.
To learn more, visit How Google uses information from sites or apps that use our services.
Microsoft Clarity and Bing Analytics
We use Microsoft Clarity and Bing Webmaster Tools to understand user behavior through features like session replays and heatmaps. These tools help us improve site usability and performance.
For more information, visit Microsoft Privacy Statement.
How We Use Your Information
We use collected information to:
- Respond to inquiries and provide appraisal services
- Improve website functionality and user experience
- Monitor and analyze traffic patterns and usage trends
- Comply with legal obligations
Sharing of Information
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:
- With service providers who help operate our website and business
- As required by law or to protect our legal rights
- We share your data with Cototality our appraisal software vendor and cloud provider for our ordering system.
Data Security
We implement industry-standard security measures to protect your information. However, no transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Your Rights and Choices
You have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your personal data
- Opt-out of cookie tracking (via your browser settings or third-party opt-out tools)
You can also use tools like Google Analytics Opt-out Browser Add-on to prevent data collection.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page. Continued use of the Site after any changes indicates your acceptance of the new terms.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Where your data is sent
Visitor comments may be checked through an automated spam detection service before reaching our servers.
Contact Us
If you have questions or concerns about this Privacy Policy or how your data is handled, please contact us:
Infinity Appraisal Group, LLC
954-450-3680
Info@infinityappraisalgroup.com
